We sincerely believe effective communications can transform the world. For more than a decade, DDB Issues & Advocacy has been at the forefront of agenda setting and award-winning campaigns for distinguished clients including private foundations, nonprofit organizations and private sector companies. Our clients choose DDB as their partner because they trust our counsel, appreciate our integrity, admire our creativity and recognize we build strategies that lead to results.

As an agency and as individuals, we have a long history of developing evidence-based communications strategies that have mobilized citizens, compelled policy makers to take action, and contributed to transformative social and political change on issues ranging from gay marriage to reproductive rights. We have a particular expertise in both domestic and global health issues, having worked with the leading foundations, nonprofits, corporations and government agencies working to improve health care quality, delivery and outcomes.

While — as a practice — DDB Issues & Advocacy’s capabilities extend to other media, over the past few years interactive strategies have dominated our work as we have compelled more of our clients — intent on social and policy change — to recognize the medium’s capacity for reach, mobilization and influence.

The design philosophy at the core of effective interactive design — user experience — is, in fact, the foundation of our entire approach. Our job is not to “target” audiences. Our job is to understand users — their motivations and their needs — and to eliminate any obstacles in their path that get in the way of them being aware of an issue, understanding it, caring, recognizing they can have an impact and engaging others in their effort to create change.